Terms and Conditions May Apply Page #3

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A cookie can tell us,

'this is the same computer

That visited google

two days ago',

But it cannot tell us,

'this person is joe smith',

Or even, 'this person lives

in the United States'.

And here's the privacy policy

from one year later,

In December of 2001.

"google does this by storing

user preferences in cookies

And by tracking user trends and

patterns of how people search.

Google will not disclose cookies

to third parties,

Except as required

by a valid legal process,

Such as a search warrant,

subpoena, statute, or court

order."

Now it's important to note

the fundamental difference

Between these two policies.

One says that you're

totally anonymous.

The other says, when

necessary, you're not.

But here's what's strange.

So the first screenshot you saw

of google's oldest policy

Was taken by a non-profit

internet archival service.

It records what websites

used to look like

By taking snapshots, and it's

been doing it since the '90s.

Now, google also lists the

history of its privacy policies

On its own official archive

page.

In their archives, they state

that they've got every privacy

policy

That goes back to the beginning.

But what google shows as their

original privacy policy

Doesn't match that

of the archive service.

Instead, they show the policy

from December of 2001,

The one that says users

are not anonymous.

Google claims this is their

first privacy policy,

which it isn't.

So why would google not include

its original privacy policy

On its own archives page--

The one that said you would

remain anonymous?

What if the data collection

that the patriot act required

Became the foundation of

a whole new business model,

And the foundation of the modern

internet as we know it?

Would that be something

worth covering up?

And even though we don't write

checks to google,

And that's one of the reasons

we kind of like the company,

It doesn't mean that google's

really free,

Or that we are free in the

liberty sense when we use it.

It might feel very different

if google was effectively

A $500-a-year service,

Because that's the value

of the data that you're

providing.

I mean, that was a really

critical finding,

That advertising could be

targeted based on information

That people were somehow

supplying about themselves.

Suddenly, you didn't

have to wonder,

Was somebody watching

my commercial?

You knew. Someone

clicked on my ad.

That meant that they

paid attention to it.

[narrator] in 2012, google

was one of the most valuable

stocks in the world.

And mark zuckerberg,

the founder of facebook,

Had become one of

the richest men in america.

My job is to help investors

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