Steve Jobs: Billion Dollar Hippy Page #3

Synopsis: The Apple co-founder Steve Wozniak and other experts give their views on the rise, fall and come back of Apple with Steve Jobs at the helm.
 
IMDB:
6.7
Year:
2011
50 min
779 Views


Even if somebody just did

that right to my face,

I would not harbour bitterness.

But I would acknowledge

the truth. Um, I did cry.

I cried, you know, quite a bit,

actually, when I read it in a book.

The seeds of Apple were sown

when Wozniak introduced Jobs

to a subterranean world

of DIY technology enthusiasts.

The Homebrew Computer Club had ideas

of how small, little people

who knew things about computers

could change the world,

could become masters.

The Homebrew Computer Club

took computing

out of the hands of big business.

What happened was you wanted

a computer or a piece of software

or some product that didn't exist.

You looked around, it didn't exist.

So you built it.

Then you showed it to your friends,

cos everyone wants to show off,

and your friends would say,

"This is great, can I have one?"

The values were sharing. If you have

parts that can help people.

If you have knowledge,

you'll share.

Wozniak brought Jobs to

the Homebrew Computer Club

where he was showing

a new computer he had made.

It would become the Apple I.

He saw a business opportunity that

all these people wanted to build

my computer design, but

they didn't have building skills.

And he thought,

"We'll put out some money,

"design a PC board, we'll make

it for $20, we'll sell it for $40."

And I didn't know if we'd sell

enough to get our money back.

We'd have to sell about 50.

And I didn't know if there were

50 people who would buy my computer.

And Steve said, "Yeah, maybe we

won't get our money back,

"but then for once in our lives,

"finally, the two of us

will have our own company."

Wow, man. He was...

OK, he was the leader on that.

In 1976, Wozniak and Jobs

began selling the Apple I computer

from the Jobs family garage.

Buyers had to add their own case.

The birth of Apple as a company

had been masterminded by Jobs,

a hippy with a business brain.

A surprising number of people

who came along as hippies

and counter-culture

folks in the '60s and '70s

wound up going into business.

Business was a way to have

some freedom in the world.

Steve Jobs later said he'd set up

the business almost by chance.

We started Apple simply because we

wanted this computer for ourselves

and our immediate friends wanted one

once they saw us build a prototype.

So gradually,

we were pulled into business.

We didn't set out to build

a large company.

We started out to build computers

for us and our friends.

To Apple's co-founder, the reality

is a little less idealistic.

Steve was always sort of focussed

on if you can build things

and sell them, you can have a

company. And the way you make money

and importance in the world

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Submitted on August 05, 2018

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