start to think, really what these
people, then it's easy to think
about what's needed design-wise in the kitchen, or
the hospital, or in the car.
We have clients come to us and say, here's our
average customer, for instance she's female,
she's 34 years old, she has 2.3 kids. And we listen
politely and say, well that's great but
we don't care about that person. What we really
need to do to design,
is look at the extremes, the weakest, or the person
with arthritis, or the athlete,
the middle will take care of itself.
We tried to use less material, like here's one that's
A good friend of mine, Sam Farber, he was
vacationing with his wife, Betsy.
said he couldn't sleep.
peeler, that it was hurting her hands.
She had arthritis, and she just couldn't hang on to it.
And it hit Sam at that moment
that here's a product that nobody's really
And our thought was, well if we can make it work for
people with arthritis, it could be good for everybody.
We knew that it had to be a bigger handle. Kids
easier to grip with a little less force.
handle, the size of it, to come up with a size
and we basically did this.
iterations than you would think
when you're closing it.
But I feel like here's the spot that really hurts, this is
So it's like here in this area, on all four fingers,
you have friction.
how we can design a better
experience for someone,
So what we did here was to map it out, when we did
just have a straight handle, you don't have any
control over the weight. So if you're cutting
so you have to squeeze less, so you have a really
control them much more closely to get them ready
for manufacture, and that is known as CAD
It's very important that we
constantly are verifying our CAD
with physical models.
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