Who Killed The Electric Car? Page #2
electric-type car,
two-seater, slick styling, and that
we can make a business out of it.
It was interesting.
Program manager called me and said:
"Would you like to be on the
electric vehicle program?"
"That's fine. What do
you want me to do?"
And he said:
"Develop demand forelectric vehicles worldwide."
I said:
"Do you have any instructions?"He took a blank piece of paper,
shoved it in front of me and said:
"No instructions. You go figure it out." At
that point I joined the program.
It got a lot of interest
flowing in the industry,
but it did something else.
It caught the attention of the
California Air Resources Board.
California's Air Resources Board,
or CARB as it was known,
saw the electric car as an
opportunity to solve another problem.
Since GM had already announced
that they were going to
produce an electric vehicle
before we even adopted the mandate,
the electric vehicle technology
became the technology
of greatest promise.
Knowing a modern electric
car was now possible,
California regulators took a bold
and unprecedented step.
They passed the Zero Emissions Vehicle mandate.
The mandate was simple.
If automakers wanted to
continue to sell cars in California,
to be vehicles with no exhaust.
They've decided to ramp it up.
They said 2% in 1998, 5% in 2001
and 10% in 2003.
For the car companies there
were only two options;
Comply with the law or fight it.
In the end, they would do both.
The electric car is here.
The EV1 from General Motors.
The Impact prototype became the EV1,
production car
in nearly a century.
GM chose its Saturn division to market
it in California and Arizona.
I'd bought my first Saturn at 17,
and they'd said;
"Do you want to come work here?"
I thought it would be a good college job,
I'll put myself through college this way.
It turned out I loved the cars
more than what I was studying,
and three years later they announced
the EV1 program and I jumped on it.
There were the 13 of us, most of
whom were mid-twenties, unattached,
single, no kids - willing to do
anything for a little money.
We all handled a particular
geographic region.
Mine started as Los Angeles,
and I've worked with everybody:
from engineers and students to celebrities.
I say, I say, I say Alexandra !
I have a picture of myself...
just hearing the Saturn song...
Just being so happy!
I had one of those early EV1's,
and I used it here in the capital.
I love the car.
It's everything Americans want in a car.
They're cool, fast, sexy.
I got in the car and felt like...
It was fairly reasonably priced.
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"Who Killed The Electric Car?" Scripts.com. STANDS4 LLC, 2024. Web. 29 Mar. 2024. <https://www.scripts.com/script/who_killed_the_electric_car_23420>.
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