The Horse in the Gray Flannel Suit Page #2

Synopsis: Frederick Bolton has to solve two problems. First, his boss has instructed him to come up with a reasonable campaign to promote a new product, a stomach pill named "Aspercel" - by tomorrow. The second problem is Fred's daugther, Helen. She is absolutely fond of horses, takes riding classes and has already had decent success in some competitions. Her biggest wish is to own a horse herself, a dream her father cannot afford at all. Now Fred tries to solve both problems at once by simply combining them: A horse named "Aspercel", ridden by his daugther should bring the name of the pill into the papers and make Helen happy, too. But there's still one more obstacle: Helen and Aspercel of course have to win a few jumping competitions to make this idea work...
Genre: Comedy, Drama, Family
Director(s): Norman Tokar
Production: Buena Vista
 
IMDB:
6.4
G
Year:
1968
113 min
77 Views


the complete Harry Tomes package?

- That's it, Tom, and in my opinion...

- Uh-huh.

Anybody got an Aspercel?

Harry, Aspercel's been a pretty good

client over the past 15 years, hasn't it?

- Our best, Tom.

- You go along with that, Fred?

Uh, yes, sir.

I certainly do.

And we've worked pretty well

together over the years, haven't we?

- I think we have, Tom.

- Right, Fred?

Uh, yes, sir,

that's right.

Then why are you people

trying to hand me...

this imbecilic, half-baked,

old-hat gimmicked-up campaign...

that wouldn't even sell

life preservers in a shipwreck?

- Where's the imagination

around this place?

- Tom, may I say...

Why, this stuff wouldn't even

keep the clients that we've got.

I want new markets.

I wanna move up in class.

- Tom, may I say...

- Harry, get me thejet set.

I want you to come up

with an idea...

that will give sour stomachs

class and dignity.

Hey, I got a great idea

there, Mr. Dugan. Class.

We could take my little man,

put a tuxedo on him, a high silk hat and...

- How's the family?

- Tom, may I say...

Harry, I wanna brainstorm.

I want something

that will give us the "in" crowd.

I want to make them wish

that they had excess acidity...

just so they

could take Aspercel.

- Tom!

- Harry, that idea...

is lurking at the bottom

of somebody's tired skull.

I am giving you people

just 24 hours to dredge it up.

- Tom, may I say...

- Harry, don't say anything.

Just start thinking.

[Bell Ringing,

Liquid Bubbling]

- [Golf Ball Plops]

- [Short-Circuiting]

Aspercel, when you're sick

it'll make you well

Aspercel

When you're sick

it'll make you well

Aspercel

When you're sick

it'll make you well

Twenty-four hours,

Harry.

Twenty-four hours, Fred.

Twenty-four hours.

[Crying]

[Woman]Judy Gardner!

Heels down, Judy!

Barnaby, sit tall!

Work with your horse,

not against him.

Pick him up, Jana.

Helen. Helen Bolton,

will you ride with Jana and show her?

Remember:
If you wanna learn

how to go over fences...

first you've got to learn

how to ride.

Very good!

Okay, that's enough

for today, kids.

Now those of you who are

putting your horses away...

be sure that

the stalls are closed.

Barnaby, let me see

your horse for a minute.

- Go ahead. Ask Suzie.

- About fathers?

Why not?

She had one, didn't she?

Tomorrow we'll try a different bit.

He's not happy with this one.

Suzie.

- Suzie what?

- Well, it's that big problem again.

I know. Helen wants

a horse of her own...

- more than anything

in the whole wide world.

- Well, she should have one.

You said yourself

she's the best rider in the class.

And all I said was, "She ought to try

the favorite father treatment."

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Eric Hatch

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Submitted on August 05, 2018

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