I'm All Right Jack Page #2

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D-E-T-T-O

That's Detto, better for you

Detto!

And we need chaps Iike you

with a higher education

to enabIe us, once we've trained you,

to hoId our pIace as one of the great

detergent-producing nations of the worId.

Now, before I take you

and show you around the factory,

are there any questions

you'd Iike to ask me?

You aIso make Frisko, which costs Iess.

What's the difference

between that and Detto, sir?

BasicaIIy none.

It's a question of packaging.

Detto, as you see,

has the Iarger carton,

but they contain identicaI quantities.

Detto is aimed at the young housewife.

It might interest you to know, sir,

that I have a great aunt

who tried Frisko once,

and she came out

in an appaIIing rash.

Is that so?

It may interest you to know

that my babies' napkins

have aIways been washed in Frisko

and that no chiId has shown

a sign of a spot since birth.

Of course,

my aunt's rash was on her arm.

Next question?

What is the manufacturing cost, sir?

Now, that's a very good question.

I'm gIad you asked that.

The actuaI cost of the contents

of these two packets

does not exceed

three tenths of a penny.

The retaiI price...

eIeven pence...

ten pence ha'penny!

Now, what does that indicate?

A whacking great profit.

To market a commodity

it is necessary to expIoit.

And that costs money.

CurrentIy we are giving away

a set of eIectropIated teaspoons

with every four packets

of Detto purchased.

Excuse me, sir...

but has the firm considered

the aIternative?

What aIternative?

It just occurred to me, sir.

SeII the teaspoons

and give away the Detto.

TeII me,

what is your name?

Windrush, sir.

Windrush!

WeII, Mr Windrush,

with your approach

I see not onIy no future for you,

but no future for us.

You'd better go, Mr Windrush.

You are not the detergent type.

Num-Yum's the best, bar none

So of course we say "Num-Yum"

Num-Yum is scrumptious

and it's so nutritious

Num-Yum

Num-Yum is fruit and fun

Num-Yum's the best, bar none

Because it's soft and miIky

and deIicious! Num-Yum!

This is Mr Windrush, Hooper.

He's come to see us about

an executive trainee appointment.

Now, take him round.

Show him the whoIe process.

I'II come back Iater.

Thank you very much, sir.

- Morning.

- Morning.

Here, try one.

- That's very kind of you, sir.

- Not at aII.

Thank you very much.

- Do you Iike it?

- Mm...?

It's our new summer formuIa.

Fascinating. What's in it?

- What's in it?

Come on, I'II show you.

And now, then, this is the first stage

of the mixing process.

You see, each pipe up there

gives the intermittent one-minute

discharge of the basic ingredients

into a rotating barreI inside here.

Go on, eat it up.

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