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INT. ED’S DRIVE-IN - KITCHEN - DAY
Now, I know what you’re thinking:
“What the heck do I need a five-
spindle for? I barely sell enough
shakes to justify my single
spindle.” Right? Wrong.
Mr. Paulsen, are you familiar with
it’s applicable here: Do you not
need a Multimixer because you’re
not selling enough milk shakes? Or
are you not selling enough milk
shakes because you don’t have a
Multimixer? I firmly believe it’s
the latter. You see, your
customers, they know that if they
order a shake from your
establishment, it’s going to be a
terrific wait. They’ve ordered one
before, and by golly they’re not
gonna make that mistake again. But
if you had, say, a Prince Castle-
brand five-spindle Multimixer with
patented direct-drive electric
motor, you could greatly increase
frosty milk shakes fast. And before
long, mark my words, dollars to
donuts, you’d be selling more of
stick at. Increase supply, demand
will follow. Chicken and the egg.
do. You’re a bright, forward-
idea when he hears it.
So whaddaya say?
ON THE OWNER-- pondering thoughtfully.
into the trunk, wincing from his bad back.
INT. KROC’S CAR - MOMENTS LATER
DEE DEE’S DRIVE-IN - 1 P.M.
random assortment of items: BBQ beef sandwiches, hot tamales,
INT. KROC’S CAR - SHORT TIME LATER
watch. It’s 12:50. He lets out a heaving, exasperated sigh.
KROC’S POV, the view out his windshield: a rowdy TEEN-HANGOUT
rollerskates dodging grabby male patrons; leather-jacketed,
Miss, how much longer?
Should be any minute.
You said that 20 minutes ago.
I’m sorry, we’re real-
She JUMPS-SQUEALS, startled. The tray of Cokes goes flying
and plates fall on the ground, SHATTERING.
He just pinched her butt.
Look what you made me do!
his lap. He HONKS, leans out the window.
Could I get some napkins?
No one hears him.
INT. MOTEL ROOM - NIGHT
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